If you love style, pop culture, have quirky or interesting things to say, or just love taking photos, you can make money on Instagram. By leveraging your existing followers, you can turn your favorite social hobby into a real, paying gig…even a career. If you love the idea of becoming an Instagram influencer and making a job out of it — on the side or even full-time, it’s possible. What you need to do is set up different streams of income:
1. Sponsored Posts
If you have a group of loyal followers who look forward to your content, even if it’s not huge, you can line up sponsored posts — where you get paid by a brand to feature them. You can start reaching out to brands that are a good fit for you, and one you start getting traction, others will find you. Keep in mind that the FTC requires you to identify when a post is sponsored. Many Instagram influencers charge $75 or more for each one. But you can also receive free merchandise.
Instagram is a fantastic marketing tool. if you can learn how to use tools like Photoshop and Final Cut Pro, you can create marketing tools to be used online (via Instagram, Facebook, and Twitter). Start offering your services to local companies, market yourself on Facebook groups in the nice you choose (fashion accessories or food, for example). Many companies will hire people like you with the skills to produce images or video for ads.
3. YouTube Ads
Leveraging your Instagram influence can land you YouTube ad gigs. Joining YouTube’s Partner Program is a must for being able to monetize videos, and producing ads that convert will even get you a bonus. There are also a slew of networks on YouTube you can join to get more business. If you set up an agreement with them, they’ll promote your videos to a bigger audience, gaining you traction for sponsorship opportunities.